Press release:

EMC Named 2012 Public Company of the Year by Massachusetts Technology Leadership Council

15th Annual Awards Event Celebrates the Depth and Breadth of the State’s Vibrant Technology Ecosystem

HOPKINTON, MASS , SEPTEMBER 17, 2012 - 

EMC Corporation (NYSE:EMC) announced today that it has been named 2012 Publicly Traded Company of the Year by the Massachusetts Technology Leadership Council (MassTLC), the region’s leading technology association and the premier network for tech executives, entrepreneurs, investors and policy leaders. Now in its 15th year, the annual Technology Leadership Awards program recognizes outstanding achievement across the Massachusetts vibrant technology community. 

The Company of the Year award was presented to EMC® last week during the 2012 MassTLC Awards gala in Boston. Jeff Nick, EMC’s Senior Vice President and Chief Technology Officer, accepted the award on the company’s behalf.

The EMC selection was made by an esteemed judging panel comprising executives, investors, analysts, media and thought leaders from across Massachusetts. The judging committee reviewed all of the top- performing public companies headquartered in the region, taking into account a number of financial factors including revenue growth, operating profits measured by EBITDA, and market capitalization.

See all the 2012 winners at www.masstlc.org

MassTLC QUOTE:

Tom Hopcroft, President and CEO of MassTLC

“We’re thrilled to award a company of EMC’s caliber with the 2012 Company of the Year for publicly-traded companies. EMC’s IT industry market leadership is widely recognized not only in Massachusetts but also around the world. EMC stands as a clear example of outstanding and sustained achievement by the individuals and organizations in Massachusetts that are defining the future of the technology sector.” 

EMC EXECUTIVE QUOTE:

Jeff Nick, Senior Vice President and Chief Technology Officer, EMC

“On behalf of EMC and the more than 55,000 EMC employees worldwide, I’m honored to accept this award and be recognized by MassTLC, our executive peers, investors, analysts and media across the Massachusetts IT community. The IT industry is in the midst of an unprecedented wave of transformation and growth, and EMC is fortunate to be a leader in this shift.  Nowhere does that play out more prominently than right here in Massachusetts, with its thriving culture and history of innovation and technology achievement.”

ABOUT THE MASS TECHNOLOGY LEADERSHIP COUNCIL, INC.

The Mass Technology Leadership Council (MassTLC) is the region’s leading technology association and the premier network for tech executives, entrepreneurs, investors and policy leaders.  MassTLC’s purpose is to accelerate innovation by connecting people from across the technology landscape, providing access to industry-leading content and ideas and offering a platform for visibility for member companies and their interests.

With a membership of 500 companies and growing, MassTLC is a vibrant tech community that serves its members in a myriad of ways including:

• Organizing and running active cluster communities including Big Data, Cloud, Mobile, Software Development, Energy, Healthcare, Robotics and Digital Games
• Hosting Boston’s most exciting annual tech event, the MassTLC Innovation unConference
• Shining the spotlight on leaders in tech with an Annual Awards Program
• Supporting workforce development where you need it most
• Connecting companies with policy leaders
• Celebrating the technologies and leaders of the region

For more information on MassTLC visit www.masstlc.org

ABOUT EMC

EMC Corporation is a global leader in enabling businesses and service providers to transform their operations and deliver IT as a service. Fundamental to this transformation is cloud computing. Through innovative products and services, EMC accelerates the journey to cloud computing, helping IT departments to store, manage, protect and analyze their most valuable asset – information – in a more agile, trusted and cost-efficient way. Additional information about EMC can be found at www.EMC.com

Press release from Imation:

IMATION MAP OF STATE DATA BREACH NOTIFICATION LAWS SPOTLIGHTS NEED FOR STORING AND PROTECTING SENSITIVE INFORMATION

Compliance Heat Map Illustrates Similarities and Differences in State Laws, with Virginia’s Being Most Strict; Laws Hint at Myr...

Compliance Heat Map Illustrates Similarities and Differences in State Laws, with Virginia’s Being Most Strict; Laws Hint at Myriad of Data Compliance Challenges Facing Businesses of All Sizes

OAKDALE, Minn.--(BUSINESS WIRE)--Aug. 28, 2012-- Imation Corp. (NYSE: IMN), a global scalable storage and data security company, today released results of research into state data breach notification laws and associated penalties. The analysis shows that current state data breach notification laws are strikingly similar but vary in compliance requirements for businesses, with all laws highlighting the need for companies to deploy methods for closely storing, protecting and controlling sensitive information. Imation used publicly available sites (including information obtained via the National Conference of State Legislatures) to analyze state compliance laws in the 46 U.S. states that have such laws, as well as in Puerto Rico, the District of Columbia and the U.S. Virgin Islands.

Imation created a “Compliance Heat Map” to depict the strictness of data breach laws and resulting penalties for breaches. The Compliance Heat Map provides a visual snapshot of the strictness of regulations by state, using a color scale ranging from light yellow (less strict) to dark red (more strict). To view the compliance heat map, click here: www.imation.com/compliancemap.

“What the compliance heat map tells us is that data security needs to be at top of mind for all IT pros, as there are rules in place for nearly all states and territories and non-compliance could mean serious penalties,” saidDavid Duncan, software & security solutions marketing director, Imation. “Yet, companies also are challenged by explosive data growth and state and federal requirements that mandate active archiving, long-term retention and accessibility of that data. Businesses need resources to help navigate laws and develop secure and scalable infrastructures for data storage and protection.”

IT pros today are responsible for managing data, which includes ensuring security, business continuity and regulatory compliance. For small- to mid-sized businesses, the challenge is often to meet compliance requirements with limited resources, which leads to higher risk. In fact, the 2011 Verizon Data Breach report found that businesses with between 11 and 100 employees reported more than six times as many data breaches than businesses with between 101 and 1,000 employees, according to the online websiteBusinessNewsDaily. Further, the loss or theft of an unencrypted notebook, flash drive or removable hard disk drive can expose gigabytes, or even terabytes, of private information. IT professionals should implement strategies to protect their data through network security, data encryption and enforcement of information security policies, while staying well-informed of state compliance laws in the not-unlikely event that a data breach does occur.

Compliance Heat Map Findings

Imation’s research found most state data breach notification laws to offer similar definitions of personally identifiable information and requirements regarding the notification of affected parties. Among the research’s noteworthy findings:

• Four states have yet to enact a data breach notification law: Alabama, Kentucky, New Mexico and South Dakota.
• According to Imation’s analysis, Virginia has the most strict law in the nation. The law provides specific requirements on what is to be included in a breach notification, requires government and credit reporting agency notification, and includes a large financial penalty relative to other states.
• A few states, including Virginia, require notification even if breached data is encrypted—if the encrypted data was stolen along with the encryption keys.

Compliance Heat Map Methodology

To conduct the research, Imation applied to the laws a series of questions, organized to evaluate the laws’ requirements regarding encryption, data that is within scope of the laws, notification of data loss and destruction of data, as well as penalties for non-compliance with the laws. Imation also considered other germane laws, such as those dictating data destruction or allowing for consumer freezing of credit report requests. Imation used publicly available information about the laws, including the legislation itself.

Imation does not intend for this research to constitute a legal review of the laws, and in no way are the results of this research intended to be legal advice. Companies should consult with their legal counsel before making any decisions regarding legal compliance.

For more information, please visit www.imation.com/compliancemap.

About Imation

Imation is a global scalable storage and data security company. Our portfolio includes tiered storage and security offerings for business, and products designed to manage audio and video information in the home.Imation reaches customers in more than 100 countries through a powerful global distribution network and well recognized brands. For more information please visit www.imation.com.

New EMC Storage Resource Management Suite Improves Application-to-Storage Service Level Management for Cloud Environments

EMC Press Release

New EMC Storage Resource Management Suite Improves Application-to-Storage Service Level Management for Cloud Environments

VMworld – San Francisco, CA - August 28, 2012

News Summary:

• New EMC Storage Resource Management (SRM) Suite delivers one of the industry's most comprehensive application-to-storage management, for common insight into service level management, priorities and tasks as customers build their cloud infrastructure.
• The SRM Suite combines EMC ProSphere, EMC Storage Configuration Advisor, and recently acquired EMC Watch4net into a single, easily consumable monitoring and reporting package that offers performance, capacity and configuration management at scale for EMC and select third party storage arrays for both file and block.

Follow EMC at VMworld:

• EMC Community Network: To view everything EMC at VMworld, visithttps://community.emc.com/go/vmworld
• Twitter: For continuous news and event updates for EMC at VMworld, follow EMC on Twitter at@CloudEMC and @EMCCorp and join the conversations using #EMC and #VMworld
• Facebook: To view highlight videos, interviews and more, like EMC on Facebook
• Flickr: View photos of EMC at VMworld on Flickr and tag your VMworld photos with "EMC and VMworld"

Full Story:

EMC Corporation (NYSE:EMC) today announced the EMC® Storage Resource Management (SRM) Suite, delivering storage and application administrators application-to-storage management for cloud environments. For instance, now storage administrators can easily view what their Oracle or Microsoft SQL Server counterparts are concerned about — enabling common insight and alignment of priorities to improve the efficiency and simplify management of the overall IT environment. The EMC SRM Suite optimizes resource investments, enabling customers to move to more agile, cloud-enabled environments.

The EMC SRM Suite is a comprehensive storage management suite comprised of EMC ProSphere®, EMC Storage Configuration Advisor and EMC Watch4net, the most recent addition to EMC's portfolio, providing greatly improved reporting flexibility. The SRM Suite will provide performance, capacity and configuration management for EMC arrays — including EMC VMAX®, EMC VNX®, EMC VPLEX®, EMC Isilon®, and EMC DataDomain® — as well as select third party storage arrays for both file and block.

Virtualization enables businesses of all sizes to simplify management, control costs and guarantee uptime. However, virtualized environments also add layers of complexity to the IT infrastructure that reduce visibility and can complicate the management of storage resources. The SRM Suite attacks these layers — simply — by providing visibility into the physical and virtual relationships, which are essential to ensure consistent service levels. As customers build out their cloud infrastructure, the EMC SRM Suite will help organizations ensure service levels while optimizing IT resources — both key attributes of successful cloud deployments.

Technology Highlights:

Key features of the EMC SRM Suite include:

• Dynamic real-time reporting: increased visibility of all resources and performance dependencies from the application to the host, down to the storage array.
• Metric correlation: analyze application performance through trending and threshold notifications and correlate these with storage metrics.
• Service-level compliance: manage and respond to service-level deviations through custom thresholds and dashboards across heterogeneous storage.
• FAST VP (Fully Automated Storage Tiering for Virtual Pools) optimization: analyze the usage of FAST to meet customer-defined performance and chargeback policies by application.
• Storage service alignment: analyze storage workload trends to align storage tiers to application service levels.
• Configuration compliance: automatically validate configurations, leveraging the EMC Support Matrix and customer-defined design best practices.

Industry Analyst Quote:

Bob Laliberte, Senior Analyst, Enterprise Strategy Group

"The EMC SRM Suite is helping customers continue to transform themselves into cloud-enabled businesses simply and cost-effectively. Companies need to ensure that the appropriate service levels are being delivered to a wide range of applications, even with rapidly growing, changing and complex IT environments. With the SRM Suite, EMC is helping businesses understand the big picture of how storage impacts their applications—a critical ability for any company with highly virtualized/cloud environments."

Customer Quotes:

Johan Marais, Storage & Virtualization Administrator, Discovery Holding, LTD.

"The combination of these three products will allow us to have a full 360 degree view of our storage infrastructure. ProSphere has given us great insight into our current storage environment capacity and performance wise. Adding Storage Configuration Advisor will allow us to have a better hold on storage changes and assist us in applying recommended standards. Completing the solution with Watch4net will give us sight into application health and performance all the way to the storage layer allowing us to adhere to stricter SLA's."

Sarel Theron, Senior SAN Engineer, Cloud Data Management, Internet Solutions

"With the rapid data growth we are experiencing, we must understand our existing as well as future workloads to make sure we are applying the right technology to meet service levels. To do so, we have to understand the relationships, dependencies and impact of systems connecting to storage in real-time. We need one of those 'vital signs' monitors you get in a hospital connected to our SAN. EMC's new SRM Suite appears to be just that."

EMC Executive Quote:

Amitabh Srivastava, President, Advanced Storage Division, EMC

"By analyzing performance, capacity and configuration compliance in a simple and easy-to-manage suite, EMC is offering customers a better way to maximize their storage investments. As organizations adopt cloud enabling technologies like VMware and FAST VP to create a more agile infrastructure, this new suite provides the visibility and control that ensure application service levels while optimizing storage resources to control costs. It also gives customers the flexibility to manage EMC or third party arrays with file or block storage."

Availability

The EMC SRM Suite is available today worldwide through EMC and EMC channel partners with support for EMC VMAX, EMC VNX and select third party arrays. EMC VPLEX, EMC Isilon and EMC DataDomain will be supported in an upcoming release.

Additional Resources:

• Managed View Blog Post Blog Post
• EMC SRM solution overview
• Connect with EMC via Twitter, Facebook, YouTube, and LinkedIn

About EMC

EMC Corporation is a global leader in enabling businesses and service providers to transform their operations and deliver IT as a service. Fundamental to this transformation is cloud computing. Through innovative products and services, EMC accelerates the journey to cloud computing, helping IT departments to store, manage, protect and analyze their most valuable asset — information — in a more agile, trusted and cost-efficient way. Additional information about EMC can be found at www.EMC.com.

EMC and VMware Unveil Early Access Program for New EMC Storage Analytics Suite for VNX

EMC Press Release

EMC and VMware Unveil Early Access Program for New EMC Storage Analytics Suite for VNX

VMware vCenter Operations Management Suite Enterprise Customers Can Preview Joint Analytics Solution Prior to General Availability

VMworld – San Francisco, CA - August 28, 2012

News Summary:

• EMC and VMware are previewing their joint analytics solution, first announced in May at EMC World, which provides EMC VNX® storage performance and capacity analytics for VMware vCenter™ Operations customers, enabling end-to-end views of health and performance critical to managing virtualized infrastructures. EMC and VMware have extended their partnership to provide the powerful visualization and patented analytics capability of VMware vCenter™ Operations Management Suite to storage and virtualization administrators with the EMC Storage Analytics Suite for VNX.
• EMC is offering an early access program to existing VMware vCenter Operations Management Suite enterprise customers, allowing access to the EMC Storage Analytics Suite before its general release later this year.
• The early access program enables IT organizations to proactively manage their EMC storage infrastructures to meet the increasingly high user expectations of performance and uptime in highly dynamic virtual environments.

Follow EMC at VMworld:

• EMC Community Network: To view everything EMC at VMworld, visithttps://community.emc.com/community/connect/everything_vmware
• Twitter: For continuous news and event updates for EMC at VMworld, follow EMC on Twitter at@EMCCloud and @EMCCorp and join the conversations using #EMC and #VMworld
• Facebook: To view highlight videos, interviews and more, like EMC on Facebook
• Flickr: View photos of EMC at VMworld on Flickr and tag your VMworld photos with "VMworld 2012"

Full Story:

EMC Corporation (NYSE:EMC) and VMware, Inc. (NYSE:VMW) today announced an early access program for select VMware vCenter™ Operations Management Suite enterprise customers to begin using the EMC® Storage Analytics Suite before it becomes generally available later this year. The EMC Storage Analytics Suite for VNX®, a joint solution first announced by EMC and VMware at EMC World in May 2012, combines comprehensive storage intelligence with the analytics and visualization of VMware vCenter Operations Management Suite.

This offer is extended to VMware vCenter Operations Management Suite customers running at the enterprise level or higher and currently using EMC VNX unified storage products. The joint solution is designed to provide storage visibility, health alerts, proactive trending, rich metrics and customized dashboards within the VMware vCenter Operations Management Suite.

EMC Storage Analytics Suite for VNX: Actionable Storage Information

• This solution helps proactively identify bottlenecks, balance workloads and pinpoint the root cause of potential problems around health and performance.
• EMC Storage Analytics Suite enables customers to:
  • Maintain service levels by quickly identifying and troubleshooting performance abnormalities and remediating errors
  • Simplify storage operations management with powerful visualization and topology views
  • Proactively optimize storage performance and efficiency across physical and virtual environments with deep storage analytics and dynamic thresholding
  • Improve collaboration between IT groups and foster more holistic management across the enterprise

EMC Quote:

Eric Herzog, Senior Vice President, Product Management and Product Marketing, EMC Unified Storage Division

"As more customers virtualize their business-critical applications, analytics are a transformational, must-have tool for actionable, end-to-end visibility in virtual environments. The combination of EMC Storage Analytics Suite for VNX and the VMware vCenter Operations Management Suite provides never-before-seen capabilities for customers requiring powerful server, network and storage infrastructure performance, capacity and analytics capabilities for optimized efficiency and management."

VMware Quote:

Ramin Sayar, Vice President and General Manager, Products, Cloud and Virtualization Management, VMware

"The EMC Storage Analytics Suite for VNX demonstrates our shared vision with EMC to provide solutions that enable our joint customers to maximize their storage performance in heterogeneous and hybrid cloud environments. This integrated cross-domain solution provides robust storage analytics capabilities with the automated optimization and simplicity of VMware vCenter™ Operations Management Suite."

Availability:

The early-access program is available starting in September and will run through December 2012. The EMC Storage Analytics Suite will be generally available in late 2012.

Additional Resources:

• "Assessment of Automated Tiered Storage for Midrange Arrays," Wikibon
• Video demo
• Virtual Geek
• Customers Single Out EMC as #1 Storage for VMware by Wide Margin

About VMware

VMware is the leader in virtualization and cloud infrastructure solutions that enable businesses to thrive in the Cloud Era. Customers rely on VMware to help them transform the way they build, deliver and consume Information Technology resources in a manner that is evolutionary and based on their specific needs. With 2011 revenues of $3.77 billion, VMware has more than 350,000 customers and 50,000 partners. The company is headquartered in Silicon Valley with offices throughout the world and can be found online at www.vmware.com.

About EMC

EMC Corporation is a global leader in enabling businesses and service providers to transform their operations and deliver IT as a service. Fundamental to this transformation is cloud computing.  Through innovative products and services, EMC accelerates the journey to cloud computing, helping IT departments to store, manage, protect and analyze their most valuable asset — information — in a more agile, trusted and cost-efficient way. Additional information about EMC can be found at www.EMC.com.

EMC and VMware Partner to Deliver New VMware vSphere Data Protection, Powered by EMC Avamar Technology

EMC Press Release

EMC and VMware Partner to Deliver New VMware vSphere Data Protection, Powered by EMC Avamar Technology

Integrated with VMware vSphere 5.1, Jointly Developed Solution Delivers Simple and Efficient Virtual Machine Backups Based on Proven EMC Technology

VMworld – San Francisco, CA - August 27, 2012

News Highlights:

• VMware vSphere® Data Protection®, powered by EMC Avamar®software, is an all-new backup and recovery solution to be included with VMware vSphere 5.1.
• VMware vSphere Data Protection is tightly integrated with vSphere, simple to set up and can be managed directly from the new vSphere Web Client.
• VMware vSphere Data Protection is ideally suited to protect SMBs and department-level virtualized environments with industry-leading backup and deduplication capabilities.
• VMware selected EMC Avamar software to provide the underlying technology for VMware vSphere Data Protection.
• VMware continues to be fully committed to enabling a rich partner ecosystem for backup and recovery solutions through the vSphere Storage APIs for Data Protection.

Full Story:

EMC Corporation (NYSE: EMC) and VMware (NYSE: VMW) today announced a new backup and recovery solution for VMware vSphere® 5.1. The new VMware vSphere Data Protection® solution is built on industry-leading EMC® Avamar® deduplication backup software technology and is delivered as a part of VMware vSphere 5.1. VMware vSphere Data Protection replaces vSphere Data Recovery – previously available with vSphere - providing a more cost-effective, reliable and easy-to-use solution to protect VMware environments.

VMware vSphere Data Protection leverages EMC Avamar software’s leading technology including variable-length deduplication, full support of Changed Block Tracking and single-step restores to minimize storage resource consumption, reduce backup windows and enable fast recovery. VMware vSphere Data Protection can be managed directly from the vSphere Web Client and takes advantage of the vSphere Storage APIs for Data Protection to enable agent-less backup.

In addition to VMware vSphere Data Protection, VMware continues to foster innovation in the backup for virtual environments supporting a broad partner community. VMware plans to continue investment in the vSphere Storage APIs for Data Protection to enable seamless integration of third-party backup and recovery with the VMware vSphere platform.

VMware Executive Quote:

Bogomil Balkansky, Senior Vice President, Cloud Infrastructure Products, VMware

"Backup and recovery is a critical element of virtualization implementations. Our selection of EMC Avamar technology enables us to deliver better backup and recovery capabilities directly from the VMware vSphere® platform. VMware vSphere Data Protection® represents a tremendous value-add for our customers and delivers yet another point of differentiation for vSphere 5.1."

Industry Analyst Quote:

David Vellante, Co-founder, The Wikibon Project

"The inclusion of Avamar technology into VMware vSphere 5.1 delivers a robust and highly integrated virtual backup and recovery capability that's easy to use. Smaller businesses and departments within larger organizations are the primary beneficiaries of this initial release, as well those who are at the outset of their virtualization journey. VMware has clearly taken virtual backup and recovery to the next level with this valuable addition to its platform."

EMC Executive Quote:

William "BJ" Jenkins, President, EMC Backup Recovery Systems Division

"EMC has established a market leading pedigree in the backup and recovery space with its Avamar, Data Domain® and NetWorker® products. Avamar deduplication software and system has garnered tremendous acceptance in the VMware user community as an enterprise backup and recovery solution that's specifically optimized for VMware environments. The inclusion of Avamar capabilities into VMware vSphere® Data Protection® helps ensure that VMware users always have a highly effective tool for virtual machine protection today and into the future."

Additional Resources:

• For continuous news and event updates for EMC at VMworld®, follow EMC on Twitter at@CloudEMC and @EMCCorp and join the conversations using #EMC and #VMworld.
• Follow EMC backup on Twitter: @EMCbackup.
• To view highlight videos, interviews and more, like EMC on Facebook.
• Like EMCBackup on Facebook: http://www.facebook.com/EMCbackup .
• For continuous updates on VMworld news, follow VMware on Twitter @vmworld, VMworld Blog (vmworld.com/blogs/vmworld/), VMworld TV (vmworld.com/community/vmworldtv/)
• For updates on backup and BCDR follow VMware @vmwareuptime and read VMware vSphere Uptime Blog (http://blogs.vmware.com/vsphere/uptime)
• Like VMware on Facebook at facebook.com/vmware

About EMC

EMC Corporation is a global leader in enabling businesses and service providers to transform their operations and deliver IT as a service. Fundamental to this transformation is cloud computing.  Through innovative products and services, EMC accelerates the journey to cloud computing, helping IT departments to store, manage, protect and analyze their most valuable asset — information — in a more agile, trusted and cost-efficient way. Additional information about EMC can be found at www.EMC.com.

About VMware

VMware is the leader in virtualization and cloud infrastructure solutions that enable businesses to thrive in the Cloud Era. Customers rely on VMware to help them transform the way they build, deliver and consume Information Technology resources in a manner that is evolutionary and based on their specific needs. With 2011 revenues of $3.77 billion, VMware has more than 400,000 customers and 55,000 partners. The company is headquartered in Silicon Valley with offices throughout the world and can be found online at www.vmware.com.

Global Law Firm Saves Millions of Dollars After Transforming with EMC

EMC Press Release

Global Law Firm Saves Millions of Dollars After Transforming with EMC

Blank Rome Transforms to Create a Private Cloud; Reduces Storage Footprint by 60% and Increases Storage Capacity by 40% While Continuing to Innovate

HOPKINTON, MA - August 27, 2012

EMC Corporation (NYSE:EMC) today announced that Blank Rome LLP, one of America's largest law firms, has implemented EMC® VNX® unified storage, EMC Avamar, EMC RecoverPoint and VMware® virtualization and cloud infrastructure technologies to transform its global IT infrastructure to enable more efficient growth, improved agility and increased performance. Blank Rome transformed its IT infrastructure, moving to a virtual environment to create a private cloud.

As part of its transformation, Blank Rome has increased the performance and availability of its mission-critical applications including Microsoft Exchange, SQL and SharePoint. According to an annual global end user survey by IDC¹, more customers choose EMC storage than any other vendor's for their Microsoft environments and other mission-critical applications.

Customer Benefits:

• Cost Savings – Blank Rome has saved millions of dollars in hardware and maintenance expenditures and reduced energy costs 30% as a result of massive storage consolidation and server virtualization.
• Better Business Agility – With EMC VNX unified storage, Blank Rome has reduced its storage footprint by 60% and increased storage capacity by 40%, supporting the firm’s ongoing business expansion.
• Increased Performance – Blank Rome has increased the performance of the firm's business-critical Microsoft SQL Server applications while managing an exponential increase in transactions.
• Streamlined Administration – Blank Rome is able to develop business-critical applications and react quickly to demands from the business, provisioning new systems faster to accommodate growth, rather than manage equipment.
• Enhanced Disaster Recovery – With EMC Avamar and EMC RecoverPoint, Blank Rome has achieved a 99% deduplication rate and 85% reduction in application recovery time, allowing it to focus on further IT transformation.

Customer Challenges and Solution:

For the past 5+ years, Blank Rome  has been expanding its operations, which led to significantly increased storage, server and protection requirements for its mission-critical applications such as Microsoft Exchange, email archiving and litigation support. In addition, the firm's main data center was running out of floor space and data backup windows were overlapping with production hours.

To transform its infrastructure for increased efficiency, performance and agility, Blank Rome standardized on EMC SANs, and most recently, VNX unified storage as the foundation of its powerful and flexible private cloud. In addition, the firm has virtualized nearly 100% of its IT infrastructure with VMware vSphere™ and supports nearly 400 virtual machines across the globe. Blank Rome's mission-critical applications, including Microsoft Exchange 2010, SQL Server and SharePoint, spans the firm's primary data center in Philadelphia, and remote office or disaster recovery sites in Pittsburgh, New York City, Washington, D.C., Los Angeles, Hong Kong and elsewhere.

Blank Rome depends on EMC RecoverPoint™ for continuous replication and point in time recovery of its VNX environment to its disaster recovery site 300 miles away in Pittsburgh. Blank Rome uses EMC Avamar® deduplication backup software and system to protect its virtualized infrastructure across the US and Asia with replication of Avamar backups to grids located in LA and off site at a SunGard facility in Philadelphia.

Customer Quotes:

Larry Liss, Chief Technology Officer, Blank Rome

"The streamlined provisioning, enabled by VNX and VMware, is a real game changer because we can grow quickly and efficiently, without disruption. It's also critical to delivering the high value and quality service that are hallmarks of our firm."

"By transforming our infrastructure with VNX, VMware, Avamar and RecoverPoint, we've reduced our administrative costs and our engineers have shifted to developing more mission-critical business applications rather than managing equipment. In fact, even with the firm's growth, our entire virtualized, storage and disaster recovery environments have been implemented and maintained in-house by a single staff member."

Frank Gurfolino, Chief Network Architect, Blank Rome

"EMC makes it easy and affordable for just one person to manage a state-of-the-art data center. EMC VNX is so simple to use that even with just one person managing the firm's virtual infrastructure, we can provide our clients with the best possible service while continuing to innovate. Without EMC's affordability and simplicity, we wouldn’t have been able to transform and create a powerful and flexible private cloud that enables us to react quickly to the demands of the business."

"With virtualization and consolidation, we've avoided the need to buy hundreds of servers. The VNX reduced our storage footprint by about 60%, while providing 40% more capacity. By reducing our hardware, we've lowered our power and cooling consumption significantly. It adds up to millions of dollars in savings, enabling us to increase the value of our technology investments."

"With everything we've put on Avamar, we have a deduplication rate of over 99%, so our backups take so much less time than before. We used to start backing up to tape in the evening and run into the next day with daily backups. Our month-end runs would take days. They now complete in a matter of hours, well within our backup window. It's been truly amazing."

"EMC's umbrella of technologies work really well together and set the foundation for building our private cloud. There's real peace of mind knowing that the engineers developing our storage, backup, and virtualization solutions all collaborate. The products are rock-solid, and we see no reason to look elsewhere as we continue to evolve our cloud strategy."

Additional Resources:

• Read the Customer Profile
• Learn more about EMC VNX, EMC RecoverPoint and EMC Avamar
• Videos:
  • Blank Rome on VNX
  • Blank Rome on Avamar
  • Blank Rome on Virtualizing Microsoft Exchange
  • Blank Rome LLP on EMC and VMware
• Connect with EMC via Twitter, Facebook, YouTube, LinkedIn and ECN

About EMC

EMC Corporation is a global leader in enabling businesses and service providers to transform their operations and deliver IT as a service. Fundamental to this transformation is cloud computing.  Through innovative products and services, EMC accelerates the journey to cloud computing, helping IT departments to store, manage, protect and analyze their most valuable asset — information — in a more agile, trusted and cost-efficient way. Additional information about EMC can be found at www.EMC.com.

Independent Research Firm Names EMC Captiva a Leader in Multichannel Capture

EMC Press Release

Independent Research Firm Names EMC Captiva a Leader in Multichannel Capture

EMC Recognized as a “Well-Balanced Leader” Driving the Market with Strong Multichannel Capture Offerings Across all Evaluation Categories; Secures Highest Score Possible in Intelligent Data Capture

HOPKINTON, Mass. - August 23, 2012

News Summary:

• Forrester Research, Inc. positions EMC Captiva as a "Leader" in its August 2012 report, "The Forrester Wave: Multichannel Capture Q3 2012."
• Evaluation based on current offerings, strategy, and market presence.
• EMC Captiva receives the highest score possible in Intelligent Data Capture, a key capability in the automated document capture process.
• Forrester cites several other strengths, including EMC Captiva as an extensible capture solution, enabling businesses to react to challenges and opportunities in real time by extending the point of capture and the types of devices to the front office, mobile devices, and outside organizational boundaries.

Full Story:

EMC Corporation (NYSE: EMC) today announced that Forrester Research, Inc. has positioned EMC® Captiva® as a Leader in its August 2012 report, "The Forrester Wave™: Multichannel Capture, Q3 2012."

According to Forrester, capture has extended beyond the single dimension of paper scanning in one or two primary locations to become the multichannel, distributed onramp for acquiring information.

Forrester identified EMC as a Leader for leveraging capture to streamline business processes and offering an extensible capture solution, providing an on-ramp to EMC's case management platform, and enabling businesses to react to challenges and opportunities in real time by extending the point of capture and the types of devices to the front office, to mobile devices, and outside organizational boundaries. Forrester also cited EMC OnDemand, for optimizing capture support in private, hybrid and public cloud infrastructures.

EMC Captiva delivers a single platform for capturing all types of business information, moving beyond paper to include office documents formats, email and other electronic documents. It is uniquely-positioned for managing incoming documents and executing document-driven business processes.

EMC Captiva enterprise capture solution enables organizations to transform paper from a liability into business advantage by converting documents into application-ready information. By delivering a complete intelligent enterprise capture solution, EMC provides both centralized and distributed Web-based capture, intelligent document recognition, and enterprise-class scalability to connect to business systems, content repositories, and workflow processes across multiple departments and locations.

EMC Executive Quote:

Rohit Ghai, Vice President, Products, EMC Information Intelligence Group

"We're pleased by Forrester's validation of, what we consider to be our industry leadership in multichannel capture, and our strong position in Intelligent Data Capture, as it is key requirement for enterprise customers. Integrating our industry-leading capture solution with full Enterprise Content Management, case management and governance capabilities enable EMC to distinguish Captiva from other offerings. Our focus, industry expertise and constant innovation reflect our commitment to winning this market."

Additional Resources:

• Download the Forrester report
• Join the AIIM Webinar on August 29^th
• Learn more about EMC Captiva
• Join the EMC Captiva communities on Twitter, Facebook, YouTube and SlideShare

About EMC

EMC Corporation is a global leader in enabling businesses and service providers to transform their operations and deliver IT as a service. Fundamental to this transformation is cloud computing. Through innovative products and services, EMC accelerates the journey to cloud computing, helping IT departments to store, manage, protect and analyze their most valuable asset — information — in a more agile, trusted and cost-efficient way. Additional information about EMC can be found at www.EMC.com.

New EMC VNXe3150 Unified Storage Solution Available Worldwide

EMC Press Release

New EMC VNXe3150 Unified Storage Solution Available Worldwide

Latest VNXe Offering Extends Support for Private Clouds; Offers 50% more Performance and Capacity per Rack Unit

HOPKINTON, MA - August 21, 2012

News Summary:

• EMC's® VNXe3150®, first announced at EMC World 2012, is now generally available worldwide.
• In addition to being a key entry-level storage solution, VNXe3150 is the anchor unified storage platform in EMC VSPEX™ Proven Infrastructure solutions for Citrix® XenServer™, Microsoft Hyper-V and VMware vSphere™. It is designed to support virtualization of up to 50 servers with heightened simplicity, efficiency and flexibility.
• The VNXe3150 delivers 50% more performance and capacity per rack unit for maximized TCO and ROI benefits.

Full Story:

EMC's VNXe3150 unified storage system, combining 50% more performance and capacity per rack unit with the simplicity for which the award-winning VNXe® line is known, is now generally available worldwide. Fully optimized for virtualization, VNXe3150 retains its industry-leading simplicity for IT generalists in small to medium-sized businesses, as well as departments in enterprises and government. The VNXe3150 delivers these new capabilities, and more, at sub-$10K entry level list pricing.

With the availability of the VNXe3150, entry-level storage customers can maximize their virtual environments with added performance and capacity. VNXe3150 supports the move to a virtualized environment through integrations with Citrix XENServer, Microsoft Hyper V and VMware vSphere, providing support in any hypervisor environment. Additionally, VNXe3150 is a key component of EMC's VSPEX Proven Infrastructure, which offers a wide range of choices for industry-leading virtualization, server, network, storage and data protection for EMC customers. The VNXe3150 also features ease of use with EMC's industry-acclaimed Unisphere® storage management interface.

Even an hour of downtime can have a catastrophic impact on today's businesses — but 100% uptime can come with a hefty price tag, viewed as a necessary operational cost. By leveraging VNXe3150 in virtualized environments, customers can minimize downtime while achieving significant power cost savings and enjoying simplified management, ultimately benefitting the bottom line.

VNXe3150 is sold exclusively through EMC's Velocity™ Partner Program.

Customer Quote:

Christopher Bakke, Director of Information Technology, Kahler Slater

"At Kahler Slater, our approach to storage is all about getting the best product and technology at the right price. Our business is architecture, which generates many large, storage-hungry files. We needed a storage solution capable of meeting physical space constraints and offering services to facilitate efficient use of storage capacity — ensuring performance, virtualization support, ease of use and scalability. EMC's VNXe3150 hit the mark, and its commitment to extending the VNXe family while retaining SMB-sensitive pricing mean that the VNXe will be on our radar as we continue to grow."

Channel Partner Quote:

Joe Burke, Vice President of the North American Enterprise Security, Virtualization and Networking Group, Enterprise Computing Solutions, Arrow Electronics

"EMC's focus on enhancing the VNXe entry-level storage platform is a commitment to continue driving value to its channel partners. The added power in the VNXe3150 directly results in better performance, higher efficiencies and lower operating costs, at affordable pricing levels — just what customers need in today's entry-level storage environments. EMC remains a key partner for Arrow, and our robust joint customer base reaps the benefits of this relationship every day."

EMC Quote:

Eric Herzog, Senior Vice President, Product Management and Product Marketing, EMC Unified Storage Division

"EMC is dedicated to providing entry-level products that enable our customers to solve real business problems. With the VNXe3150, we're turbo charging the VNXe line with performance and efficiency—without compromising the simplicity that our customers count on. Especially in today's era of virtualized environments, it's critical that storage solutions deliver capacity plus scalability, reliability and ease of use, and that's what customers get with the latest addition to the VNXe series."

Additional Resources:

• Read the VNXe Series Specification Sheet
• Read the VNXe Series Data Sheet
• View the VNXe Customer Video Montage
• Read the "VNXe3150: Winning Storage Simplicity," Mesabi Group
• View the VSPEX Whiteboard Video

About EMC

EMC Corporation is a global leader in enabling businesses and service providers to transform their operations and deliver IT as a service. Fundamental to this transformation is cloud computing.  Through innovative products and services, EMC accelerates the journey to cloud computing, helping IT departments to store, manage, protect and analyze their most valuable asset — information — in a more agile, trusted and cost-efficient way. Additional information about EMC can be found at www.EMC.com.