Let’s face it. Apps are in fashion in the business world, the new “black” indeed. We are seeing organizations change structure to support business and customer activity driven by apps. So now everyone wants an app. But developing software is not easy. Getting the user interface right is a make or break ordeal. And most businesses experience a break with a capital B.
To have more makes than breaks, read the book Lean UX: Applying Lean Principles to Improve User Experience. The book is written by Jeff Gothelf (@jboogie), an international speaker of UX processes, with input from Josh Seiden (@jseiden), a 20 year veteran of software design and development leadership.
Read "Lean UX" for Brawny Product Development Success
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