Lehman Brothers is synonymous with financial catastrophe, but one entrepreneur hopes the brand will make him a fortune -- as a range of Scotch whiskey.
James Green, 34, is launching three whiskies with Lehman Brothers on the label. The most popular of the range, "Ashes of Disaster," claims to have a "wicked suggestion of burning banknotes, a hint of ripe autumn fruit about to fall."
Lehman Brothers brand is reborn as a Scotch whiskey - Feb. 8, 2016
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.