Three years ago Glenn Beck did something radical: he departed Fox News, where he had upwards of two millions viewers a day, and he asked those viewers to pay for his own Internet channel.
His channel, now known as TheBlaze, gained hundreds of thousands of subscribers, making Beck a model for other media personalities that want direct business relationships with their fans. TheBlaze is part of a virtuous circle of conservative media: Beck's free-to-air radio show and free Web site stirs interest in the $10-a-month Internet channel, and all of those outlets help Beck market books, sell tickets to his live stage shows and introduce new hosts.
Glenn Beck's challenge: Getting onto your TV - Aug. 10, 2014
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.