Even though the buzz in retail is all about mobile and and online shopping, brick-and-mortar stores still account for more than 93 percent of overall retail purchases made in the U.S. Clearly, consumers still prefer brick-and-mortar stores to online shopping. When online shopping offers speed, comfort and convenience, however, brick-and-mortar retailers who want to stay relevant have to ask why customers come to their stores.
Below are some of the reasons — and how you can use them to boost sales.
6 Common Reasons Customers Come to Your Store
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