Austrian Law Student Faces Down Facebook

Excerpt from an article in The New York Times

Monday, February 06, 2012

Austrian Law Student Faces Down Facebook

By KEVIN J. O'BRIEN

BERLIN — As Wall Street prepares for a record, multibillion-dollar initial stock sale from Facebook, the social networking site, a meeting with the potential to shape the economics of the deal was set to take place Monday in Vienna.

Richard Allan, a former member of Parliament in Britain who is the European director of policy for Facebook, and another executive from Facebook’s headquarters in Menlo Park, California, will meet with Max Schrems, a 24-year-old college student.

Mr. Schrems, a law student at the University of Vienna and a user of Facebook since 2008, has led a vocal campaign in Europe against what he maintains are Facebook’s illegal practices of collecting and marketing users’ personal data, often without consent.

In less than a year, Mr. Schrems’s one-person operation has morphed into a Web site, Europe Versus Facebook, and a grass-roots movement that has persuaded 40,000 people to contact Facebook in Ireland, where its European headquarters are located, to demand a summary of all the personal data the U.S. company is holding on them.

Mr. Schrems and his crusade have become a cause célèbre in parts of Europe, attracting the attention of lawmakers in Brussels as the Continent begins a lengthy debate over tough new proposed restrictions on personal data, which could affect Web businesses like Facebook.

Last month, the author of a proposed European data protection law, which would update a 1995 statute to reflect the realities of the digital age, cited Mr. Schrems’s case as an example of why European lawmakers should adopt tightened controls over Web businesses.

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