Sunday, January 27, 2013

Be a Smart Cookie - OPEN Forum :: American Express OPEN Forum

The cookies from Tate’s Bake Shop are a familiar favorite. Based on the company’s current success, you’d never know the concept was born out of some challenging times. Tate’s only became a recognizable brand after the entrepreneur behind it entered into a bad partnership.

Video (5:49).

Be a Smart Cookie - OPEN Forum :: American Express OPEN Forum

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